Understanding the difference between content that is evergreen and that is not will help take your content strategy to a whole new level. Would you like to make it easier for search engines to understand what keyword(s) your blog should rank for? Software programs cannot adequately interpret each of the various types of data that humans can—videos and images, for example, are to a certain extent less readable by a search engine An SEO strategy that builds your website’s relevancy and authority in the desired geographic area will ensure the site will be visible for a variety of search phrases. This increases the number of opportunities for your website to be seen among results. Generally speaking, the more QUALITY websites that link to you, the better. More website links bring more traffic, and that helps boost your web traffic. More importantly, Google counts every link to your website as a vote of sorts. If you get a lot of good “votes” from other relevant and reputable websites, Googcontinue reading
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Most people have heard of SEO, or Search Engine Optimization. This process generally involves making changes to a website to make it more visible to search engines and improving the site’s rank. Google’s Panda update was aimed at improving the quality of search results for their users. Descriptions are a tagged part of your website code which describe the content on the page. Having one at all will help your rankings and having one which contains good keywords will help even more. As a business owner, you want your site to show up in results when it’s highly relevant to the user. Putting the right keywords in the right places in your content can have a direct impact on rankings and traffic...Can canonical URLs help improve my search engine placement?
The most recent ranking studies show that getting your website higher on the SERP involves more factors rooted upon relevancy than previously exposed. The pages which contain the most relevant content to each query are now appearing higcontinue reading
LSI works because search engines like Google, Yahoo and Bing are extremely, extremely intelligent. There are dozens of different ways to make your articles easier to read online; lots of smaller paragraphs, shorter sentences, big headings and smaller sub-headings and even the occasional gif from South Park or The Simpsons. This analyses the intentions behind a userrs query, and does its best to find the perfect site to answer the query. When you read about similar or overlapping areas every single day, you start to spot patterns. Every SearchEngines use different complex mathematical algorithms for generating Search Results. Different Search Engines perceive different elements of a web page including page title, content, meta description and then come up with their results to rank on. Each Search Engine’s algorithm are different, so if you rank on Google does not definitely mean that you will rank on Google.Make Google algorithms a priority continue reading