How to attract potential clients with your website

It takes about 7secs for website visitors to decide if they want to stay on clicking further into your website pages or leave by clicking the back button on the browser. In this online world, your biggest competitor is not that local company offering similar services, but is the browser’s back button. Is your Houston Web Design setup to fight the back button?
Here are few points to help your website attract and retain visitors:
Visually pleasing, Ease of use
Industry features
Intuitive navigation & pages
Online Testimonials, Video
Search capability
Search engine friendly
Social friendly integration
Mobile friendly
Consistent brand message